Shining on Disney+ Hotstar's Brands of Tomorrow: The Nasher Miles Journey
In a world
where travel is not just a necessity but a lifestyle, having the right luggage
can make all the difference. Nasher Miles, India's premier luggage brand, has emerged as a trailblazer
in this domain, combining innovation, style, and functionality to redefine the
travel experience.
Nasher
Miles' story is one of the visionaries who recognized the evolving needs of
modern travellers. Abhishek Daga, Shruti Daga, and Lokesh Daga embarked on this
journey with a determination to revolutionize the luggage industry. From our
modest beginnings as the official travel partner of the Chennai Super Kings, a
prominent Indian Premier League cricket team, to establishing collaborations
with renowned cricketer Rishabh Pant, the brand's story has been nothing short
of remarkable. The latest milestone in the Nasher Miles ascent is being
featured in the Brands of Tomorrow on Disney+ Hotstar. In the latest
episode, the founders Abhishek Daga, Shruti Daga, and Lokesh Daga share their
inspiring journey of turning a vision into reality by leveraging technological
advancements in the luggage industry.
Technological
Advancements as the Catalyst
At the heart
of Nasher Miles' success lies its commitment to embracing and harnessing
technological advancements in the global luggage industry. In a rapidly
changing world, the founders recognized the importance of leveraging technology
into luggage to enhance the travel experience. With a focus on innovation, they
embarked on a journey to create luggage that not only met the functional
demands of travellers but also exceeded their expectations with diverse colours,
styles, and sizes.
The
Fusion of Style and Functionality
Nasher
Miles' success story is built on its ability to strike the perfect balance
between style and functionality. The luggage offerings are not just utilitarian
but also fashionable, catering to the discerning tastes of modern travellers.
By combining sleek designs, durable materials, and smart features, Nasher Miles
has redefined trolley bags, backpacks, laptop roller cases, and suitcase sets as a statement of personal style.
Collaborations
that Define Excellence
One of the
defining moments in Nasher Miles' journey was its collaboration with Indian
cricketer Rishabh Pant. This partnership not only exemplified the brand's
commitment to excellence but also showcased its ability to resonate with the
aspirations of the youth. By joining forces with a sports icon known for his
passion and determination, Nasher Miles positioned itself as a brand that
shares the same values as its audience.
Looking
Towards the Future
The
spotlight is set to shine on Nasher Miles as the brand takes centre stage in
Disney+ Hotstar's esteemed series, "Brands of Tomorrow." This coveted
opportunity brings Nasher Miles' remarkable journey, innovation-driven
approach, and commitment to redefining travel experiences to a global audience.
As viewers tune in to witness the founders, Abhishek Daga, Shruti Daga, and
Lokesh Daga, share their insights and experiences, it's a testament to Nasher
Miles' status as a pioneer in the Indian luggage industry. This coverage on
"Brands of Tomorrow" is a recognition of Nasher Miles' strides
towards the future, an ode to its fusion of technology, style, and
functionality, and an inspiration to aspiring brands aiming to make their mark
on the world stage.
With an aim to shape the Indian luggage industry
landscape, the founders remain committed to their ethos of innovation and
customer-centricity. Nasher Miles' journey from modest beginnings to becoming
India's premier luggage brand is a story of determination, innovation, and a
deep understanding of customer needs. As Nasher Miles paves the way for the
future of travel, it continues to inspire travellers to embark on their
journeys with a touch of elegance and sophistication.
